Digital Marketing Trends for 2019
Digital Marketing Trends 2019
We are surrounded by technology, and that technology has changed the ways that small business and consumers interact. The changes permeate all aspects of business: running operations, designing and building products, overseeing human resources and education, tracking performance and making projections and strategies.
More than those, however, marketing is one of the areas most impacted by the change of technology in recent years. It levels out the playing field and allows small business to take advantage of that technology right along with big business. Digital marketing provides avenues to create engagement between brands and consumers in half the time and a fraction of the money as offline marketing.
Join us as we look forward at just a few of the trends in digital marketing that we believe small businesses should be paying attention to as we approach 2020. We’ll explore what the trends are and some simple ideas for jumping in and fully taking advantage of them now.
Here is what we will be learning together:
· Digital marketing trends including website/SEO, social media, email marketing and more.
· Content marketing is more important than ever to consistently create content that matters.
· Targeting + Segmentation = Personalization based on your target customer.
· Know your stats to make important decisions to help you reach further.
2 Hour Online Workshop
Price is $20 per person
Many Thanks to Our Sponsor
Meet your speaker: Cheri Ruskus
Cheri has been an Entrepreneur in Boulder, CO since 1985 and a Business Coach since 1999. She has worked with thousands of small business owners in taking a different look at the way they approach marketing in order to fully incorporate today’s modern marketing tools and in the process grow their businesses.
Instagram for Business
The Basics and Beyond
Instagram continues to be the social media platform of choice for over 1 billion monthly users. In this workshop we are going to dig into the basics and then keep going to insure you are getting the most out of the platform.
Here is just some of what we will be learning together:
Understand how to integrate your Instagram strategy with website and email marketing to create stronger relationships and social proof.
Discover the world of #hashtags and decide which ones will work best for your business.
Create shortcuts allowing you to spend just 20 minutes per day on this platform.
Get creative using quality images and videos in daily posting, stories, Instagram Live and IGTV all just using your smart phone.
By creating great content, eliciting engagement from followers that matter you will be able to tap into the many reasons why Instagram has become a top social media marketing performer.
2 Hour Live Workshop
Price is $45 per person
Sponsored By
Meet your speaker: Cheri Ruskus
Cheri has been an Entrepreneur in Boulder, CO since 1985 and a Business Coach since 1999. She has worked with thousands of small business owners in taking a different look at the way they approach marketing in order to fully incorporate today’s modern marketing tools and in the process grow their businesses.
Instagram for Business
The Basics and Beyond
Instagram continues to be the social media platform of choice for over 1 billion monthly users. In this workshop we are going to dig into the basics and then keep going to insure you are getting the most out of the platform.
Here is just some of what we will be learning together:
Understand how to integrate your Instagram strategy with website and email marketing to create stronger relationships and social proof.
Discover the world of #hashtags and decide which ones will work best for your business.
Create shortcuts allowing you to spend just 20 minutes per day on this platform.
Get creative using quality images and videos in daily posting, stories, Instagram Live and IGTV all just using your smart phone.
By creating great content, eliciting engagement from followers that matter you will be able to tap into the many reasons why Instagram has become a top social media marketing performer.
2 Hour Live Workshop
Price is $20 per person
Sponsored By
Meet your speaker: Cheri Ruskus
Cheri has been an Entrepreneur in Boulder, CO since 1985 and a Business Coach since 1999. She has worked with thousands of small business owners in taking a different look at the way they approach marketing in order to fully incorporate today’s modern marketing tools and in the process grow their businesses.
Instagram for Business: Basic Strategies
Learn the basics of building an online brand
With a handful of social media platforms out there how do you choose the best one for your business?
How do you make it effective with a good ROI as it integrates with your other marketing efforts?
In this workshop we are going to dig into one of the top business social media choices today, Instagram.
Here is just some of what we will be learning together:
Understand how to integrate your Instagram strategy with website and email marketing to create stronger relationships and social proof.
Discover the world of #hashtags and decide which ones will work best for your business.
Create shortcuts allowing you to spend just 20 minutes per day on this platform.
Get creative using quality images and captions to go along with them as you gain insights on how to do it all just using your smart phone.
By creating great content, eliciting engagement from followers that matter you will be able to tap into the many reasons why Instagram has become a top social media marketing performer.
2 Hour In-Person Workshop
Boulder SBDC (directions)
Price is $45 per person
Many Thanks to Our Sponsor
Meet your speaker: Cheri Ruskus
Cheri has been an Entrepreneur in Boulder, CO since 1985 and a Business Coach since 1999. She has worked with thousands of small business owners in taking a different look at the way they approach marketing in order to fully incorporate today’s modern marketing tools and in the process grow their businesses.
Good Marketing Vibes
Understand your target market and give them an awesome experience!
This interactive in-person workshop allows you to get to the why, the who, and the where in creating a marketing plan that takes you away from manipulation to inspiration.
Workshop Outline
WHY
Get to marketing victory with inspiration and imagination. Prevent the urge to just “dabble” in social media with no results. Make it a tool to actually grow your business.
WHO
Find your sweet spot. Understand the importance of having a target audience and who are the people you want to reach, the pain points you need to resolve and what makes them tick.
WHERE
Finally we will take a close look at the platforms that marketing today must be shared on and the intricate balance between website, email marketing and social media.
Details
2 Hour Live Workshop (Longmont, CO, USA)
Wednesday April 24, 2019 10am to 12pm
Price is $35 per person ($25 for Longmont Chamber of Commerce Members)
Meet your speaker: Cheri Ruskus
Cheri has been an Entrepreneur in Boulder, CO since 1985 and a Business Coach since 1999. She has worked with thousands of small business owners in taking a different look at the way they approach marketing in order to fully incorporate today’s modern marketing tools and in the process grow their businesses.
This workshop is sponsored by
Instagram for Business: Advanced Strategies
Share the story of your business with the world
You may have dabbled a bit in Instagram at this point. If you are ready to really have this increasingly popular social media platform become a strong communications and relationship building tool for your business you don’t want to miss this live workshop.
Moving past Instagram basics, this workshop will share hands-on advanced strategies in an interactive online workshop led by Cheri Ruskus (@victorygirl) of Business Victories. Bring your questions and ideas as we dive into:
Viewing case studies of Instagram influencers who are finding success on the platform.
Learning to use direct messaging and comments to deepen relationships.
Analyzing data insights to make educated decisions on the performance of your content.
Getting creative with photos and videos.
Discussing how to pay to promote on the platform.
2 Hour In-Person Workshop
Colorado SBDC (directions)
Price is $45 per person
Many Thanks to Our Sponsor
Meet your speaker: Cheri Ruskus
Cheri has been an Entrepreneur in Boulder, CO since 1985 and a Business Coach since 1999. She has worked with thousands of small business owners in taking a different look at the way they approach marketing in order to fully incorporate today’s modern marketing tools and in the process grow their businesses.
Instagram for Business: Advanced Strategies
Online Workshop
You may have dabbled a bit in Instagram at this point. If you are ready to really have this increasingly popular social media platform become a strong communications and relationship building tool for your business you don’t want to miss this live workshop.
Moving past Instagram basics, this workshop will share hands-on advanced strategies in an interactive online workshop led by Cheri Ruskus (@victorygirl) of Business Victories. Bring your questions and ideas as we dive into:
Viewing case studies of Instagram influencers who are finding success on the platform.
Learning to use direct messaging and comments to deepen relationships.
Analyzing data insights to make educated decisions on the performance of your content.
Getting creative with photos and videos.
Discussing how to pay to promote on the platform.
2 Hour Online Workshop
Price is $20 per person
Many Thanks to Our Sponsor
Meet your speaker: Cheri Ruskus
Cheri has been an Entrepreneur in Boulder, CO since 1985 and a Business Coach since 1999. She has worked with thousands of small business owners in taking a different look at the way they approach marketing in order to fully incorporate today’s modern marketing tools and in the process grow their businesses.
Business Confidence
This online workshop will take your sales confidence to the next level.
Join Coach Cheri Ruskus for another monthly Mastermind that will assist you in gaining clarity. From mindset to marketing, we’ll give you the tools to confidently grow your business.
When you hand out your business card or send an email with a link to your website, are you confident? Strong self-confidence in business comes from an effective sales process and system. How strong is the sales process that you have set up in your business?
Over the course of this Mastermind we will think, plan, and implement a solid sales process into your business that will make your feel extremely strong when talking about your business to others.
1 Hour Online Mastermind
Monday, February 11, 2019 @ Noon MT (2pm ET)
Price is $20 per person
Meet your speaker: Cheri Ruskus
Cheri has been an Entrepreneur in Boulder, CO since 1985 and a Business Coach since 1999. She has worked with thousands of small business owners in taking a different look at the way they approach marketing in order to fully incorporate today’s modern marketing tools and in the process grow their businesses.
Sponsors
Instagram for Business (Longmont, CO)
Live Workshop in Longmont, CO, USA
With a handful of social media platforms out there how do you choose the best one for your business?
How do you make it effective with a good ROI as it integrates with your other marketing efforts?
In this workshop we are going to dig into one of the top business social media choices today, Instagram.
Here is just some of what we will be learning together:
Understand how to integrate your Instagram strategy with website and email marketing to create stronger relationships and social proof.
Discover the world of #hashtags and decide which ones will work best for your business.
Create shortcuts allowing you to spend just 20 minutes per day on this platform.
Get creative using quality images and captions to go along with them as you gain insights on how to do it all just using your smart phone.
By creating great content, eliciting engagement from followers that matter you will be able to tap into the many reasons why Instagram has become a top social media marketing performer.
2 Hour Live Workshop
Price is $20 per person
Sponsored By
Meet your speaker: Cheri Ruskus
Cheri has been an Entrepreneur in Boulder, CO since 1985 and a Business Coach since 1999. She has worked with thousands of small business owners in taking a different look at the way they approach marketing in order to fully incorporate today’s modern marketing tools and in the process grow their businesses.
Instagram for Business
Live Workshop in Woodland Park, CO, USA
With a handful of social media platforms out there how do you choose the best one for your business?
How do you make it effective with a good ROI as it integrates with your other marketing efforts?
In this workshop we are going to dig into one of the top business social media choices today, Instagram.
Here is just some of what we will be learning together:
Understand how to integrate your Instagram strategy with website and email marketing to create stronger relationships and social proof.
Discover the world of #hashtags and decide which ones will work best for your business.
Create shortcuts allowing you to spend just 20 minutes per day on this platform.
Get creative using quality images and captions to go along with them as you gain insights on how to do it all just using your smart phone.
By creating great content, eliciting engagement from followers that matter you will be able to tap into the many reasons why Instagram has become a top social media marketing performer.
2 Hour Live Workshop
Price is $20 per person
Sponsored By
Meet your speaker: Cheri Ruskus
Cheri has been an Entrepreneur in Boulder, CO since 1985 and a Business Coach since 1999. She has worked with thousands of small business owners in taking a different look at the way they approach marketing in order to fully incorporate today’s modern marketing tools and in the process grow their businesses.
Instagram for Business
Live Workshop in Nederland, CO, USA
(Free Lunch included with Vegan and GF options)
With a handful of social media platforms out there how do you choose the best one for your business?
How do you make it effective with a good ROI as it integrates with your other marketing efforts?
In this workshop we are going to dig into one of the top business social media choices today, Instagram.
Here is just some of what we will be learning together:
Understand how to integrate your Instagram strategy with website and email marketing to create stronger relationships and social proof.
Discover the world of #hashtags and decide which ones will work best for your business.
Create shortcuts allowing you to spend just 20 minutes per day on this platform.
Get creative using quality images and captions to go along with them as you gain insights on how to do it all just using your smart phone.
By creating great content, eliciting engagement from followers that matter you will be able to tap into the many reasons why Instagram has become a top social media marketing performer.
Sponsored By
Meet your speaker: Cheri Ruskus
Cheri has been an Entrepreneur in Boulder, CO since 1985 and a Business Coach since 1999. She has worked with thousands of small business owners in taking a different look at the way they approach marketing in order to fully incorporate today’s modern marketing tools and in the process grow their businesses.
Instagram for Business
Live Workshop in Loveland, CO, USA
With a handful of social media platforms out there how do you choose the best one for your business?
How do you make it effective with a good ROI as it integrates with your other marketing efforts?
In this workshop we are going to dig into one of the top business social media choices today, Instagram.
Here is just some of what we will be learning together:
Understand how to integrate your Instagram strategy with website and email marketing to create stronger relationships and social proof.
Discover the world of #hashtags and decide which ones will work best for your business.
Create shortcuts allowing you to spend just 20 minutes per day on this platform.
Get creative using quality images and captions to go along with them as you gain insights on how to do it all just using your smart phone.
By creating great content, eliciting engagement from followers that matter you will be able to tap into the many reasons why Instagram has become a top social media marketing performer.
Meet your speaker: Cheri Ruskus
Cheri has been an Entrepreneur in Boulder, CO since 1985 and a Business Coach since 1999. She has worked with thousands of small business owners in taking a different look at the way they approach marketing in order to fully incorporate today’s modern marketing tools and in the process grow their businesses.
Good Marketing Vibes
Understand your target market through this online summer camp for entrepreneurs.
Join this free webinar course in June 2018 that allows you to get to the why, the who, and the where in creating a marketing plan that takes you away from manipulation to inspiration.
Discover where you actually currently sit with our online assessment.
Prevent the urge to just “dabble” in social media with no results. Make it a tool to actually grow your business.
Determine which social media platforms will give you the highest ROI based on where your target audience is currently hanging out.
Understand the key ingredient content and what your target audience is hungry to discover.
Part 1: WHY
Get to Marketing Victory with Inspiration and Imagination
Part 2: WHO
Finding Your Sweet Spot
Part 3: WHERE
The Power of Social Media and Email Marketing
Part 4: VICTORY
What does Victory mean to you?
Meet your speaker: Cheri Ruskus
Cheri has been an Entrepreneur in Boulder, CO since 1985 and a Business Coach since 1999. She has worked with thousands of small business owners in taking a different look at the way they approach marketing in order to fully incorporate today’s modern marketing tools and in the process grow their businesses.
Instagram as a Creative Marketing Tool
Online Webinar
Discover the creativity and victories available inside of Instagram platform that is quickly becoming the platform of choice for creatives and those who want to create fun and engaging messages.
- Develop a giving attitude when it comes to the content you create.
- Create shortcuts to allow you to spend a minimum of 20 minutes per day on these platforms.
- Get tips the important use of photography and video on these platforms and insights on how you can create your own simply using your phone.
- Discover the world of #hash tags deciding on the ones that will work best for your business.
- Integrate Instagram into your website and email marketing efforts.
Free Admission
Meet your speaker: Cheri Ruskus
Cheri has been an Entrepreneur in Boulder, CO since 1985 and a Business Coach since 1999. She has worked with thousands of small business owners in taking a different look at the way they approach marketing in order to fully incorporate today’s modern marketing tools and in the process grow their businesses.
Wednesday Wisdom: The Power of Your Imagination
Wednesday Wisdom:
The Power of Your Imagination
Wed, June 13 @ 12pm MT (2pm ET)
15 Minutes via Instagram Live
FREE
Come spend a few minutes with me live at the half way mark of the week as I share three tools that can unlock one of your greatest internal gifts – your imagination. Bring your energy and questions.
Meet your speaker: Cheri Ruskus
Cheri has been an Entrepreneur in Boulder, CO since 1985 and a Business Coach since 1999. She has worked with thousands of small business owners in taking a different look at the way they approach marketing in order to fully incorporate today’s modern marketing tools and in the process grow their businesses. Read More >>
Social Media Essentials: How to Amplify Your ROI
Effective marketers know that social proof is a key ingredient in today’s modern marketing tactics. Social Media is a tool that dramatically influences buying decisions. 78% of the buyers in both business-to-business (B2B) and business-to-consumer (B2C) markets use social media to make their decisions whether they are ultimately purchasing online or offline.
Are you giving your organization the social proof and visibility it deserves by making consistent choices and then taking the needed action with the social media piece of your marketing mix?
In this workshop learn exactly what social proof is and discover the ways you can leverage the social media marketing efforts for your business.
Your Instructor, Cheri Ruskus will discuss the top social media platforms and decide which ones will provide the social proof you'll need to establish a know, like and trust-factor with past, current and potential customers.
Learning Objectives
- Discover where you actually currently sit with our online assessment.
- Prevent the urge to just “dabble” in social media with no results. Make it a tool to actually grow your business.
- Determine which social media platforms will give you the highest ROI based on where your target audience is currently hanging out.
- Understand the key ingredient content and what your target audience is hungry to discover.
Cost: FREE
Meet your speaker: Cheri Ruskus
Cheri has been an Entrepreneur in Boulder, CO since 1985 and a Business Coach since 1999. She has worked with thousands of small business owners in taking a different look at the way they approach marketing in order to fully incorporate today’s modern marketing tools and in the process grow their businesses.
Social Media Essentials: How to Amplify Your ROI
Effective marketers know that social proof is a key ingredient in today’s modern marketing tactics. Social Media is a tool that dramatically influences buying decisions. 78% of the buyers in both business-to-business (B2B) and business-to-consumer (B2C) markets use social media to make their decisions whether they are ultimately purchasing online or offline.
Are you giving your organization the social proof and visibility it deserves by making consistent choices and then taking the needed action with the social media piece of your marketing mix?
In this workshop learn exactly what social proof is and discover the ways you can leverage the social media marketing efforts for your business.
Your Instructor, Cheri Ruskus will discuss the top social media platforms and decide which ones will provide the social proof you'll need to establish a know, like and trust-factor with past, current and potential customers.
Learning Objectives
- Discover where you actually currently sit with our online assessment.
- Prevent the urge to just “dabble” in social media with no results. Make it a tool to actually grow your business.
- Determine which social media platforms will give you the highest ROI based on where your target audience is currently hanging out.
- Understand the key ingredient content and what your target audience is hungry to discover.
Cost: $25 per person
Meet your speaker: Cheri Ruskus
Cheri has been an Entrepreneur in Boulder, CO since 1985 and a Business Coach since 1999. She has worked with thousands of small business owners in taking a different look at the way they approach marketing in order to fully incorporate today’s modern marketing tools and in the process grow their businesses.